Blogs (or "Blawgs") are the hottest marketing tool available to owners of websites. Whenever a blog linked to your website is updated, search engines determine through their "spiders" and "crawlers" that your website has been updated. Current, fresh content makes search engines give your website greater credibility. This creates higher ranking in search engine returns and makes your website more visible to prospective clients. HWD's principal, Jeanne Hannah, has maintained a Blog titled "Updates in Michigan Family Law" since June 2006. She can work with your to design a blog that creates a seamless look when visitors to your website navigate to it. She can also explain to you some of the key strategies that make blogging the most effective tool that a website owner can use to market his or her website, to boost traffic to and through the website, and thus to market his or her business.

In addition, Jeanne Hannah can advise you about the economics of blogging. The ABA Practice Management Section published an article in March 2006 titled "Look Before You Blog: Without a Marketing Strategy You'll be Wasting Your Time. Jeanne will work with you to either help you devise your blogging/marketing strategy or she will, if you request one, give you a flat-rate quote for her legal | writing services. In other words, Jeanne Hannah is available to "ghost write" your blog to make your marketing plan work for you.

HWD will work one-on-one with you to determine the type of updating that your website requires to keep it current and relevant. As the law evolves, a law firm will need to have its website content revised. You may need software licenses renewed, content updated, photos uploaded, profiles updated, or forms added. It takes time to make all of the necessary routine modifications demanded to keep your website fresh and credible. HWD can do this for you.

After you have reviewed our information about search engine optimization (SEO), and website marketing, you'll be able to decide whether website marketing is something that you need. HWD is experienced in identifying the kind of "behind-the-scenes" information that is needed to direct web surfers to your website.

 Credit cards accepted: